August 2008
Critic and scholar Reed Kroloff seeks a new lens for judging new architecture: is it modern, or is it romantic? In this TED talk from 2003, which has just been released, he delivers a blistering critique of the Ground Zero planning process. It serves as a springboard into a discussion of architectural approaches which he then filters as being "technocratic" or "romantic". With an outspoken approach to the problems of rebuilding cites and a fearless eye for design, Reed Kroloff is helping to change the urban landscape of cities from New York to New Orleans.