Monday, April 16, 2007
design matters

I'm just back from two weeks in Tokyo and the jet lag is almost behind me now. I'm married to a Japanese woman (the beautiful and talented illustrator Coco Masuda) so this was a family visit, more so than a touring one.
I tend to be such a 'dyed in the wool' native New Yorker, that it takes an immersive change of context, in a far away city, to reset my observation skills, and clear my overworked brain for creative refreshment. It was a welcome break. I had at least a couple of epiphanies about this site's context moving forward.
The most striking difference between Tokyo and New York for me is the embedded culture of design over there. Whether building Tokyo Midtown, the new architectural centerpiece of the Roppongi district, creating MUJI's simple, functional goods, or the presentation of food from stores to plates, they intuitively respect and demand a high level of design in their lives. It has roots in traditional Japanese arts and crafts; and translates into good modernism quite naturally. The latter reflecting vividly their embrace of globalism and an economy which seemed to me to be visibly on the rebound after 16 years of stagnation. In fact, our relatives seemed to feel that Tokyo is poised for a run in real estate, as their economy heats up after a long period of correction. A recent article from Knowledge@Wharton seems to agree.


I was talking with an agent from another company recently. I mentioned to him that it was going to be one of the busiest weeks of my year, with five transactions closing in five days. He asked the obvious business question, "How much will you be making?" to which I honestly answered, "I have no idea". It's truly a blind spot in my vision. I'm a classically left brained person, far more interested in processes than numbers. Is the goal revenue, or is revenue the measurement of how well I'm achieving my goals? The sales record is the way we keep score in this business; but the business for me is providing an innovative level of property marketing, product knowledge and client service. No doubt that processes and results are inevitably intertwined, but at least I seem to be approaching the business with a vision that is authentic to my nature. It was again validated when I received a
Newly developed and converted condominiums are the premium product in the today's real estate market, and have driven the